about.

Hi. I’m Michael.

I collaborate with brands across the fashion, art, design, retail, and hospitality sectors, bringing over 25 years of experience in sales, branding, visual merchandising, and web design to every project. My expertise extends beyond just creating beautiful websites — I focus on crafting digital spaces that convert visitors into loyal customers.

I’m a creative thinker with an eye for detail, especially when it comes to color, design, and brand storytelling. I love making things pop — whether it’s a sleek Squarespace layout or an engaging brand identity — all while ensuring functionality and user experience are never compromised.

Why Work With Me?

  • Hands-On Experience: Having owned retail boutiques for over a decade and created my own brands, I understand the challenges small business owners face.

  • Holistic Approach: I blend my background in e-commerce, sales, customer solutions, and digital technology to create websites that are both beautiful and strategic.

  • People-Focused: Whether you’re a startup or a growing business, I take the time to understand your brand, goals, and audience to create something truly unique.

What I Bring to the Table:

  • Strategic Thinking: From concept to launch, every website I build is backed by a clear strategy tailored to your business needs.

  • Business Knowledge: With experience in people management, training, operations, and business development, I create websites that not only look great but drive results.

  • Creative Vision: A sharp eye for color, design, and storytelling ensures your brand stands out in a crowded marketplace.

Let’s Build Something Great Together

I believe your website should do more than just look good — it should work hard for your business. Whether you need a simple landing page or a full-scale e-commerce platform, I’m here to help.

let’s do it.